The intersection of creativity, experience and technology

Strategy & Consulting

Are you planning to launch a new business, website, campaign, product, or event?

You probably have questions. We have answers. There are infinite paths to building a successful online business and they all start with a plan. We’ll help you define your goals, create a strategy to achieve them, and help you find the best, most cost-effective route to get your there.

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  • Brand Strategy
  • Campaign Strategy
  • Content Strategy & Copywriting
  • Business Analysis & Consulting
  • Lifecycle Marketing
  • Marketing Automation
  • Workflow Automation

Branding / Corporate Identity

You don’t have to be a big company to LOOK like one.

Impress your customers, build value and increase credibility through professional design. Image matters. What does your brand say about you? It’s important to make the best first impression you can — from your business card to your website, your branding communicates what you’re about and who you serve.

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  • Logo Design / Corporate Identity design
  • Business Stationery & Templates
  • Brand Standards and Usage Guidelines
  • Company & Product Naming
  • Taglines
  • Copywriting

Website Design

A good website will attract, engage and convert customers. A good website should also be easy to manage and maintain.

Making it onto the first page of search results isn’t enough. 70% of users don’t trust a website with poor design.*

Orange Star has been creating websites as long as websites have existed. We create sites as marketing tools to help you grow your brand and your business. We believe form follows function, usability is gospel, and that a great website is about more than looking good. It’s about getting results.

60 Percent of Online Traffic Now Comes From Mobile.** If your website is not optimized for mobile devices, then you may be losing customers. We currently build our sites to be responsive to the device — desktop, tablet or mobile phone. In the ever-changing environment that is the web, it’s hard to keep up, and sites can become outdated. If your site is outdated or not optimized for mobile, we can help.

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Sources: **Small Business Trends 

  • Website Design / Redesign
  • Information Architecture
  • UI/UX Design
  • Responsive / Mobile Website Design
  • Ecommerce
  • Mobile Apps Design
  • Content Management Systems (CMS)
  • Blogs

Graphic Design

Good design informs and influences – it delivers your message and drives action.

Your message is important. We focus on designing effective solutions to ensure your message is seen and heard.  At Orange Star, we’re interested in learning about you and your business so we can design unique solutions to visually represent YOU and communicate YOUR message.

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  • Brochures & Collateral Materials
  • Sales Kits & Presentations
  • Media Kits
  • Direct Mail
  • Infographics, Charts, Graphs
  • Tradeshow Displays & Materials
  • Promotional Items & SWAG
  • Packaging
  • Annual Reports
  • Banners, Vehicle Wraps, Posters

Online Marketing

Be known. Be liked. Be trusted.

We can help you plan and develop a strategy, then provide you with (and train you on) the necessary tools for success. Heck, we can even handle everything for you as your outsourced marketing department.

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  • Managed Blogging / Ghost Blogging
  • Social Media Marketing
  • Content Marketing
  • Lifecycle Marketing
  • Marketing Automation
  • Email Marketing
  • Campaigns & Landing Pages
  • Lead Generation & Nurturing
  • Coaching & Training

Ongoing Support

Are you busier than a one-armed paper hanger?

Most small businesses owners wear a lot of hats and need additional support. Many of our clients consider us their creative department and rely on us on a continual basis. We tailor our plans to fit your specific needs and can take on whatever makes your job easier. From website maintenance, ghost blogging and social media posting to email campaigns, ebooks, infographics, coaching and training, we’re happy to help.

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  • Website Maintenance
  • Custom graphics
  • Newsletters
  • Ads
  • Blogging & Social Media
  • Email Marketing
  • Coaching & Training